G20-16

Identity/Cover Design

Front-facing view of the G20-16 booklet, featuring a bold yellow cover with large grey and red typography, a list of student names, and a metal binding clip.

G20-16 is a limited-edition publication designed to be distributed to guests at the 2016 New Designers event, held at The Business Design Centre in Islington, London.

As a collectively produced, hand-bound booklet, showcasing the work of final-year Graphic Design students from the University of East London, G20-16 served as both a portfolio and a statement of their creative identity. The booklet embraced a bold, industrial aesthetic, with high-contrast colours and dynamic typography, reflecting the energy and diversity of the graduating class. Each student contributed their own pages, resulting in a publication that was both cohesive and individually expressive — highlighting their unique approaches to design within a unified format.

A person's hands flipping through the G20-16 booklet, revealing colourful pages that include graphic design elements, packaging, and mixed media artwork.
A workshop table filled with design materials, printed posters, and risograph prints, with the G20-16 booklet placed among the other student works.

Approached by the university’s Art & Design course leader, I was tasked with developing the cover identity and facilitating workshops to guide students through the publication’s design and production process.

With vibrant, high-contrast colours and a hand-assembled format — incorporating varied page sizes, materials, and layouts — the publication was designed to highlight the diverse, experimental, and tactile nature of the students’ work, making it a distinctive and memorable piece at the exhibition. Beyond creating its cover and identity, I also developed layout templates that provided students with production and binding guidelines while still allowing them the creative freedom to showcase their work as they saw fit. Additionally, I facilitated workshops, tutorials, and inspirational sessions, guiding students through the process of producing their own pages in-house, ensuring each contribution reflected their unique voice within a unified and collaboratively crafted publication.

An animation of the G20-16 publication's pages flipping, revealing the variety of student-designed work and layout, featuring typographic experiments, abstract layouts, photography, and mixed-media artwork.A behind-the-scenes shot of the G20-16 cover in production, showing the printing process with cutting tools and paper rolls, featuring the G20-16 publication cover in bright yellow with bold grey and red typography, placed on a cutting mat alongside a paper cutter and rolled-up sheets of paper.